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List Building

Apollo.io

apollo.io

Apollo.io is a List Building tool that helps GTM teams find the right accounts and people. Pricing: Free tier; paid from $49/seat/mo billed annually. Best fit for B2B businesses.

What it does

B2B contact and company database with built-in email sequencing, calling and a Chrome extension.

Visit Apollo.io

Our verdict

For small teams that want contact data and email sequencing in one tool. Whether it fits depends on how well the database covers your ICP, so test a few hundred records from your own target list before you commit. Verify emails with a separate tool before anything sends.
Independent. Never paid.
How we review

Where it fits

Apollo.io sits in List Building: find the right accounts and people. Databases and table builders for pulling a target list that actually matches your ICP.

Apollo.io alternatives lists other List Building tools, with pricing notes and verdicts copied from the catalog.

Best AI List Building tools.

Head-to-head pages that include Apollo.io: Apollo.io vs ZoomInfo, Apollo.io vs Clay, Apollo.io vs Lusha, LinkedIn Sales Navigator vs Apollo.io.

Apollo.io FAQ

What is Apollo.io?
Apollo.io is a List Building tool for go-to-market teams. B2B contact and company database with built-in email sequencing, calling and a Chrome extension.
How much does Apollo.io cost?
Free tier; paid from $49/seat/mo billed annually. You can start on the free tier.
Is Apollo.io worth it?
Our verdict: For small teams that want contact data and email sequencing in one tool. Whether it fits depends on how well the database covers your ICP, so test a few hundred records from your own target list before you commit. Verify emails with a separate tool before anything sends.
Who is Apollo.io for?
Apollo.io is a good fit for B2B businesses. It is listed under List Building, the job to find the right accounts and people.
What are the best alternatives to Apollo.io?
Other List Building tools in the AI GTM Stack include Origami, Exa (Websets), Export Apollo and TryProspect (now Neuron). Compare all of them at https://aigtm.tools/category/list-building. A dedicated alternatives page is at https://aigtm.tools/alternatives/apollo-io.

Related tools

All List Building

Origami

List Building

AI agents that research the web to find and qualify customers for you.

Exa (Websets)

List Building

Search engine that returns structured, verified lists of companies or people from natural-language criteria.

Export Apollo

List Building

Paste an Apollo search URL and get the leads delivered as a file with emails and phones.

TryProspect (now Neuron)

List Building

Verified B2B contact data and sales intelligence; tryprospect.com now redirects to Neuron.