Alternatives
8 other CRM tools from the directory, listed with HubSpot. I copied the category, pricing note and verdict from each listing.
HubSpot · All CRM tools · Best AI CRM tools · HubSpot vs Salesforce Sales Cloud · HubSpot vs Attio · HubSpot vs Pipedrive
People compare alternatives when the job, the pricing note or the verdict does not fit. These lines are copied from the HubSpot listing.
HubSpot sits in CRM. CRM with marketing, sales and service hubs plus AI agents.
Catalog pricing: Free tier; Starter from $20/seat/mo, shown with annual billing.
Catalog verdict: My default CRM for most B2B teams I work with, especially when marketing and sales need to share one record. The deciding question is which hub and tier hold the features you need, so map your must-haves against their plan comparison before you buy. Set clean lifecycle stages before you add any automation.
| Tool | Category | Pricing | Best for |
|---|---|---|---|
| HubSpot | CRM | Free tier; Starter from $20/seat/mo, shown with annual billing | My default CRM for most B2B teams I work with, especially when marketing and sales need to share one record. |
| Salesforce Sales Cloud | CRM | Free Suite; paid from $25/user/mo (Starter Suite) | The enterprise default CRM for sales orgs with complex processes. |
| Attio | CRM | Free plan; paid from $35/user/mo billed annually ($44 monthly) | A strong CRM pick for a new startup that wants to shape its own data model. |
| Pipedrive | CRM | From $14/seat/mo billed annually; 14-day free trial | For small sales teams that want a pipeline CRM reps will actually update. |
| Day AI | CRM | Paid plans; per seat | A CRM nobody has to type into. |
| Lightfield | CRM | Paid plans; per seat | Same idea as Day AI, different team. |
| Clarify | CRM | Free tier; paid plans | Good for early teams that want pipeline hygiene without a RevOps hire. |
| Twenty | CRM | Free self-hosted; cloud per user | The CRM I'd pick if I wanted to own the data model outright. |
| Monaco | CRM | $10,000 upfront commit, then usage | An interesting bet for seed-stage founders who'd rather buy a motion than build one. |
Best for is the opening line of that tool's verdict. The full verdict is below. Pricing is the catalog note. Where that note has no price, see the pricing page.
CRM with marketing, sales and service hubs plus AI agents.
My default CRM for most B2B teams I work with, especially when marketing and sales need to share one record. The deciding question is which hub and tier hold the features you need, so map your must-haves against their plan comparison before you buy. Set clean lifecycle stages before you add any automation.
Salesforce's CRM for sales teams: leads, pipeline, forecasting, automation and Agentforce AI agents.
The enterprise default CRM for sales orgs with complex processes. It fits when you have, or will hire, an admin from day one, because an unmanaged org turns into an expensive spreadsheet. Decide which objects and fields sales actually needs before you install anything from AppExchange.
Flexible AI-native CRM that builds itself from email and calendar data, with custom objects and workflows.
A strong CRM pick for a new startup that wants to shape its own data model. It fits if someone on the team enjoys setting up objects and workflows, since it's flexible rather than opinionated. Model your objects before you import anything.
Pipeline-focused sales CRM for small and midsize teams to track deals, automate follow-ups and forecast.
For small sales teams that want a pipeline CRM reps will actually update. It's thin for marketing, so it fits when marketing already runs in its own tool. Set your pipeline stages and required fields before you invite the team.
AI-native CRM that builds a company brain from email, calls and meetings.
A CRM nobody has to type into. Worth a pilot if your current CRM is half empty.
AI-native CRM built around captured customer conversations.
Same idea as Day AI, different team. Pick the one whose inbox and calendar sync works cleanest for you.
Autonomous CRM that updates records from your email, calendar and calls.
Good for early teams that want pipeline hygiene without a RevOps hire.
Open-source CRM you can self-host and customize.
The CRM I'd pick if I wanted to own the data model outright. You'll need someone technical.
Revenue engine for startups that combines CRM, data and agents with human sellers.
An interesting bet for seed-stage founders who'd rather buy a motion than build one.
Other CRM alternatives pages: Salesforce Sales Cloud, Attio and Pipedrive.